What’s Inside Our Fresh Start Shampoo?
Gentle cleansing. Soft hydration. Family-friendly ingredients chosen with purpose.
We carefully select every ingredient to help cleanse curls and coils without stripping the hair or overwhelming sensitive scalps.
💧 Aqua (Water)
The base of the shampoo that helps blend and deliver all the nourishing ingredients evenly through the hair.
🌿 Aloe Barbadensis Leaf Juice (Aloe Vera)
Known for its soothing and hydrating properties, aloe vera helps support moisture balance while calming the scalp.
🫧 Decyl Glucoside
A gentle coconut- and sugar-derived cleanser that helps lift dirt and buildup without harsh stripping.
☁️ Coco-Glucoside
A mild foaming cleanser that gives the shampoo its soft, creamy lather while remaining gentle on textured hair.
🧴 Sodium Cocoyl Isethionate
A super gentle cleanser often found in premium sulfate-free formulas. Helps leave hair feeling soft instead of squeaky dry.
✨ Cocamidopropyl Betaine
A mild cleansing ingredient that boosts foam and helps make the shampoo gentler on the scalp and hair.
💦 Glycerin
A moisture-loving ingredient that helps attract hydration to the hair and scalp.
🌱 Gluconolactone
A gentle humectant that helps maintain moisture and supports formula stability.
Sodium PCA
Helps the hair retain moisture and feel softer, smoother, and more manageable.
🌾 Xanthan Gum
A naturally derived thickener that gives the shampoo its silky texture and consistency.
🧵 Polyquaternium-10
A conditioning ingredient that helps reduce tangles and leaves curls feeling smoother and easier to manage.
Sodium Benzoate & Potassium Sorbate
Gentle preservatives used to help keep the product fresh and safe to use.
Panthenol (Pro-Vitamin B5)
Helps support softness, shine, and healthy-feeling hair.
Parfum (Citrus Burst Fragrance)
🍊A light, fresh citrus scent chosen to make wash day feel uplifting and enjoyable.
🍋 Citric Acid
Used to balance the shampoo’s pH to help support healthy hair and scalp.
⚖️Calcium Gluconate
Helps support the stability and performance of the formula.
What You WON’T Find Here
- Sulfates
- Silicones
- Mineral oil
- Drying alcohols
- Heavy waxes
Just thoughtful ingredients designed to work gently with textured hair for the whole family.